Connecting the Dots: From Google Ads to Admissions in Addiction Treatment
Google Ads can drive a flood of clicks to your rehab website. But here’s the million-dollar question: how many of those clicks actually lead to admissions? If your PPC agency…
How to Choose the Right PPC Agency for Your Behavioral Health Facility
Choosing a marketing partner isn’t like buying software or outsourcing bookkeeping. When it comes to behavioral health, the right PPC agency can mean the difference between your facility running a…
The Digital Marketing Metrics That Actually Matter for Behavioral Health Executives
There’s no shortage of data in digital marketing—dashboards full of graphs, platforms firing off monthly reports, and more acronyms than anyone asked for. But as a behavioral health executive, you…
Why Your Rehab Center’s PPC Campaign Isn’t Converting—and How to Fix It
Addiction treatment marketing isn’t cheap—especially when it comes to PPC. Google Ads alone can rack up thousands of dollars a month, and with CPCs for behavioral health terms consistently among…
11 Video Content Ideas for Addiction Treatment Providers
Video content is one of the most powerful tools addiction treatment providers can use to engage their audience, build trust, and drive admissions. Whether you’re educating potential clients, showcasing success…
Should Behavioral Health Providers Utilize TikTok?
In the dynamic world of digital marketing, platforms like TikTok have risen as powerful tools for engagement, education, and outreach. With over 170 million users in the United States, TikTok’s…
First Tech Stack, Then Marketing
Why Building Out Your Tech Stack Should Come Before Web Design and Digital Marketing In the highly competitive world of addiction treatment and behavioral healthcare, digital marketing is an essential…
How to Optimize Google Business Profiles for 2025
In 2025, Google Business Profiles (formerly Google My Business) remain essential for behavioral health providers seeking to connect with local patients and build trust within their communities. With Google’s focus…
Utilizing Social Media in Behavioral Healthcare for Lead Generation
Social media is an indispensable tool for behavioral healthcare organizations seeking to expand their reach, establish trust, and generate leads. Unlike traditional marketing channels, social platforms offer the ability to…
Leadership’s Role in Driving Marketing Success in Addiction Treatment
In the addiction treatment industry, effective marketing is more than just advertising—it’s about connecting with individuals and families seeking help, building trust, and delivering hope. However, even the most talented…