Connecting the Dots: From Google Ads to Admissions in Addiction Treatment
Google Ads can drive a flood of clicks to your rehab website. But here’s the million-dollar question: how many of those clicks actually lead to admissions? If your PPC agency…
How to Choose the Right PPC Agency for Your Behavioral Health Facility
Choosing a marketing partner isn’t like buying software or outsourcing bookkeeping. When it comes to behavioral health, the right PPC agency can mean the difference between your facility running a…
The Digital Marketing Metrics That Actually Matter for Behavioral Health Executives
There’s no shortage of data in digital marketing—dashboards full of graphs, platforms firing off monthly reports, and more acronyms than anyone asked for. But as a behavioral health executive, you…
Why Your Rehab Center’s PPC Campaign Isn’t Converting—and How to Fix It
Addiction treatment marketing isn’t cheap—especially when it comes to PPC. Google Ads alone can rack up thousands of dollars a month, and with CPCs for behavioral health terms consistently among…
The Lead Climb: Music to Marketing – Lessons on Content & Digital Presence with Todd Schlosser from Sunwave
https://youtu.be/uIKm4N94-B0?si=ZgouAaOyobCRd_BG Marketing and music have more in common than you might think. In this episode of The Lead Climb, Christopher Foust chats with Todd Schlosser from Sunwave about how the…
The Lead Climb: From Direct Care to Leadership: Jonathan Gross on Scaling in Behavioral Health
https://youtu.be/IEzfASH6Tm8 Jonathan Gross’s journey in the behavioral healthcare space is one of adaptability, mentorship, and leadership development. He started in direct care, managing sober living programs and supporting individuals in…
11 Video Content Ideas for Addiction Treatment Providers
Video content is one of the most powerful tools addiction treatment providers can use to engage their audience, build trust, and drive admissions. Whether you’re educating potential clients, showcasing success…
The Lead Climb: Alumni Programs &Tech Stacks with Brittany Hong from Encyrcle
https://www.youtube.com/watch?v=jqDKiAXriiw On this episode of The Lead Climb, Chris Foust, Senior Director of Marketing at Growth Sherpa, sat down with Brittany Hong, Head of Marketing at encyrcle, to discuss the…
The Lead Climb: A Conversation with Wendy Oliver-Pyatt
https://www.youtube.com/watch?v=G5NBfUVy2fE On this episode of The Lead Climb, host Steve Donai welcomes Dr. Wendy Oliver-Pyatt—an entrepreneur, speaker, author, and philanthropist with over two decades of experience in eating disorder treatment.…
How Marketing Managers Can Gain Leadership Buy-In and Drive Change
The Power of Effective Communication in Marketing Leadership Marketing managers often face the challenge of conveying their strategies and insights to leadership in a way that secures trust, buy-in, and…
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