Why You Shouldn’t Try to Hit Your Goals in ‘26
t’s that time of year again. All of the prior year’s successes, failures, wins, and losses are all wiped to zero. All reset, everybody starts anew. Yet this upcoming year,…
Leading with Purpose: Creating Culture and Compassion in Behavioral Healthcare with Dace Perez
In this episode of The Lead Climb, host Steve Donai sits down with Dave Perez, a seasoned behavioral health executive coach whose career spans leadership roles as Executive Director and…
Recruiting and Retaining Clinicians in a Competitive Market: Practical Strategies for Execs
The Executive Challenge: Competing for Clinical Talent Across behavioral health, one issue eclipses all others—finding and keeping qualified clinicians. Demand for care continues to rise, yet the supply of licensed…
Why Leadership Must Own Marketing: Aligning C-Suite Strategy with Go-To-Market Execution
Marketing Without Leadership Alignment Too often, marketing operates on the outskirts of strategy. It receives direction from the C-suite only after major business decisions have been made, which leaves marketing…
Measuring What Matters: A Smarter Way to Evaluate Sales Performance in Behavioral Health
Learn how you can evaluate your business development reps and increase sales performance, admit rates, and overall revenue. Download Presentation Rethinking Sales Metrics in Behavioral Health In behavioral health, growth…
Recruitment, Strategy & the Path to Scale with Julian McKean
In this episode, Steve Donai sits down with Julian McKean, founder of ProHealth Recruitment, to talk about the rapid rise of behavioral health startups and the people behind them. Whether…
What Executive Teams Need to Know About CRM Systems in Behavioral Healthcare
Why CRM Isn’t Just a “Sales Tool” Anymore For executive leaders in behavioral health, a customer relationship management (CRM) system isn’t just an optional feature in your tech stack—it’s a…
Aligning Marketing and Sales in Behavioral Health to Drive Census Growth
Why Alignment Between Sales and Marketing Matters in Behavioral Health Behavioral health and addiction treatment facilities rely on a consistent flow of admissions to sustain operations and serve their communities.…
Why Behavioral Health CEOs Should Treat Marketing as a Revenue Engine, Not a Cost Center
Time to Change the Lens Behavioral health leaders are no strangers to margin pressure. Rising costs, staffing shortages, payer scrutiny, and increased competition are reshaping the industry. For many CEOs,…
How Research Transforms Behavioral Health Outcomes with Siobhan Morse
In this compelling episode of The Lead Climb, host Steve Donai reconnects with longtime industry colleague Siobhan Morse, Product Director for Behavioral Health Services specializing in substance use and opioid…